ABOUT
ABOUT
Building the operating system for grassroots cricket.
01
WHY
BOUNDARYLINE?
Across Mumbai: practice matches, competitive tournaments, age-group and community cricket, team matching, scheduling, and networking. Every match is another shot at getting discovered.
FULL ECOSYSTEM
Most organizers run tournaments. We build ecosystems: the full journey, not isolated events.
ALWAYS A NEXT MATCH
Players never have to wonder where to play next. We answer that every week.
MATCHED FAIRLY
We connect teams by skill, format, availability, ground preference, and competitive intensity.
STARTING IN MUMBAI
Built on real matches across the city, with a clear path to scale across India.
02
THE PROBLEM
Grassroots cricket in India is fragmented, unstructured, and unorganized. Many players in the market, but no single platform, so kids and families don't know where to go.
Players don't quit for lack of talent. They quit for lack of access. Opportunity is unorganized. That's the real gap.
- No centralized way to find quality matches
- Limited match exposure despite regular practice
- Heavy dependence on personal connections
- No structured progression, no reliable performance records
- Talent stays invisible for lack of exposure
03
OUR SOLUTION
One ecosystem, solving problems for everyone at once.
We connect teams by skill, format, availability, ground preference, and competitive intensity, so even a player with no network can walk into quality matches from day one.
PLAYERS
Quality, well-matched competitive cricket.
GROUND OWNERS
Consistent bookings.
COACHES
Tools to manage and grow their coaching.
EVERY KID
A simpler journey, optimized end to end.
04
WHY NOW
The market is ready. Participation is rising, and families want real match experience, not only nets.
- Rising grassroots participation year over year
- Families investing in real match experience, not just coaching
- Growing willingness to pay for well-organized play
- One of the least digitized, most underserved segments in Indian sports
05
PROGRESS SO FAR
In under eight months, without prior tournament experience: teams matched by skill and preference for stronger, more watchable fixtures. Grounds secured, and groundwork laid to launch our own coaching program. Built entirely through execution, not funding, and customers keep telling us it's working.
000+
COMPETITIVE PRACTICE MATCHES
0+
TOURNAMENTS ACROSS AGE GROUPS
000+ DOZEN
CRICKET BALLS SOLD
0 MO
BUILT WITHOUT PRIOR TOURNAMENT EXPERIENCE
06
LONG-TERM
VISION
The operating system for grassroots cricket: tournament management, a practice match marketplace, player profiles, performance analytics, talent discovery, rankings, an academy and coaching network, a scouting platform, community, careers, sponsorships, and AI-powered insights. One platform connecting every stakeholder.
Talent should determine opportunity. Not connections, geography, or privilege.
07
THE FUTURE
WE ARE BUILDING
A kid who's never played outside his local ground discovers matches in minutes, competes against real opposition, builds a verified record, gets noticed, and earns his way up, purely on merit. Not luck. The default. We're not building another tournament company. We're building the foundation for how grassroots cricket gets organized in Mumbai, across India, and everywhere the game is played.
08
OUR TEAM
Co-founders lead strategy and operations. Match management keeps fixtures running on the ground.
SHARDUL BHANDE
CO-FOUNDER
DEVAVRAT KELKAR
CO-FOUNDER
ADITYA MANJERE
MATCH OFFICIAL, OPERATIONS
SUNEET YADAV
OPERATIONS & MATCH MANAGEMENT
ARPIT PANDEY
MATCH MANAGEMENT
ASHISH YADAV
MATCH MANAGEMENT